The Ministry of Environment & Forests (MoEF), Government of India, has for the past twenty five years running the National Environmental Awareness Campaign (NEAC) to raise awareness on environment and also to establish the links between lifestyle and sustainable development. The programme makes out the need for community involvement and environmental education including voluntary sector and environmental involvement through activity oriented programmes.
MoEF has appointed CED as the Regional Resource Agency for coordinating the National Environmental Awareness Campaign in Kerala and Lakshadweep Islands since 2005. The activities included preparation of communication and training materials, training and capacity building of the selected organizations, local governments and other agencies and co-ordination of activities in each area. The selected agencies to implement this programme had to carry out awareness programme as well as some action programme related to the focal theme.